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B2B Customer Loyalty


NEW - Bsquared CRp Results Bulletin

Read the full results from the latest programme "Helping our clients discover new business"
Bsquared CRp Bulletin

Customer Management Maturity Assessment

Customer Management Maturity
"Customer Management Maturity Assessment"

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If excellent relationships with the most influential people in your most important customers are vital to your organisation’s success, then Bsquared can help you.


Bsquared specialises in business to business (B2B) customer loyalty and relationship management improvement. We achieve this using the industry leading and internationally proven tools to create a step change in customer confidence in your organisation.

We work with CEOs, senior directors and those responsible for customer change programmes in medium sized companies to large multi-national organisations. We are experienced in most industries that serve high value customers in the corporate and public sector arenas including: Aerospace, Defence, Manufacturing, Electronics, Telecomms, IT, Finance and Professional Services.

Benefits:

Our services are tailored to your business. We can help you get intimately close to your customers, enable you to become a customer driven organisation and reduce the potency of your competitors. We can help you to enjoy the revenue and profit increases that come from customers who are confident in your ability to meet their strategic needs, now and in the future.

Within weeks you will begin to see the kind of results that our customers typically experience soon after implementation:


Harry Watson of IFS Defence"Very quickly in the process, through the interviews, we identified areas of business we would not have found any other way. Our customers alerted us to those new business opportunities because of the way we were conducting ourselves and the credibility of the CRp process."
Harry Watson, Business Director
IFS Defence

Archie Hughes, CEO DARA"We have recently signed three new agreements that are crucial to our future; a strategic partnering agreement with Thales, a Memorandum of Understanding with BAE Systems for the support of Tornado, Harrier, VC10, Nimrod and Typhoon electronics, and a 34 year agreement with Boeing to support Chinook helicopters. There is no doubt in my mind that the CRp programme had a direct impact on our success."
Archie Hughes, Chief Executive
Defence Support Group (DSG)

Bill Black, CQO at EADS"From day one we begin to raise the customers’ perception of us. The fact that we listen is a good start. If we can show that not only do we listen, but we understand what we have to do, that’s another step up the process. If in addition we show that we are actually taking action to fix the problems, that’s another step up the ladder, and finally when we communicate back to the customers, then they really begin to see that there is a significant benefit from CRp"
Bill Black, Former Chief Quality Officer
European Aeronautic Defence and Space Company (EADS)

So we hope you will want to take the next step and research the Customer Review process further. Please explore our website, contact us to discuss your situation, and/or request the information pack.

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Customer Testimonials

"Getting Close to Customers"

IFS

How Bsquared’s CRp (Customer Review process) brought in new business and improved customer relationships at IFS Defence.